Love the insight and media buy but only like the websites on this converse case study (via @mj_loop)

By Alastair | Published: May 7, 2010
Like all case study videos you have to read through the lines. I’d also like to know how well it performed with some actual figures.

via @mj_loop

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I really like this iPad app, simple and beautifully executed. via @stellawong

By Alastair | Published: April 30, 2010
RT @zachlieberman: extremely sweet looking OF ipad app turns users lines into guitar strings:

This is a great use of the iPad as a creative platform and is one of the reasons I think the iPad is a BFD. Developers and the creative industry haven’t even started to explore the potential of this device.

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Foursquare checkins via the Tube’s oyster cards

By Alastair | Published: April 24, 2010
It’s only a tech demo at the moment but it shows the promise of what could happen when developers start linking up Foursquare’s API to other technology platforms.

As soon as it gets this easy to check in to places (bars, retail, car showrooms etc) I expect location based check ins and the egocasting broadcasts they will create to skyrocket.

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Learnings from Coke: ‘Fans First’ slide share presentation via @yellif

By Alastair | Published: February 17, 2010

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I’ve always been impressed by the Microsoft Map technology

By Alastair | Published: February 14, 2010
I am little bit late on this but it’s still impressive.

The Microsoft Maps Ted Talks

I’m pretty sure I met this guy on a trip up to meet some of the engineers.

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Interesting bit of brand interaction/reward from BMW on Facebook. via @jsmakr

By Alastair | Published: February 14, 2010
This quick video was made to celebrate half a million fans on facebook, I wonder what they will do when they get to one million.

 

via @jsmakr

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love this idea and love the film about it

By Alastair | Published: February 8, 2010

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A little bit late with this, but it still makes me smile.

By Alastair | Published: February 8, 2010

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Through some ghetto research I would say Foursquare is gaining popularity

By Alastair | Published: January 22, 2010
I am just doing a little research on Foursquare for a project I am working on and I would say they are going through some pretty incredible growth.

As of just now they have 282,606 users.

There’s a pretty simple method of counting users via quora.com user @angusdav 

To get an up to date answer, you can go to http://foursquare.com/user/-240000 and change the trailing number to your best guess.  You must use “The Price Is Right” algorithm: you can guess right and be under, but if you go over the answer, you will be redirected to their home page.

Location based services like foursquare are going to get really big this year. It’s going to be interesting to see how they grow and how and if advertisers can integrate their service offerings.

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An amazing photo of the snowy British Isles from space

By Alastair | Published: January 8, 2010
Great Britain

Photo: NASA/GSFC, MODIS Rapid Response

via http://news.bbc.co.uk/2/hi/in_depth/8447023.stm

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